Why Your Score Matters
A 50-Point Credibility Gap That Drains $10,368 a Year
Every point your house cleaning site gains on the Credibility Index adds $18.0 in monthly revenue from the same traffic. A jump from the industry average of CI 44 to a PageKiss-built CI 94 means $900.0 more each month — and that's just from traffic you already have. But that's only half the story.
Referral recovery adds another $864/month. When a happy customer sends a neighbor to your website, 32% leave without booking if the site doesn't pass the 50ms Trust Test. PageKiss pages score CI 94+ automatically, turning that invisible loss into recovered bookings. Combined, the CI gap costs $1,764.0/month — $21,168/year. A Credibility Index audit reveals exactly where your current site is leaking revenue.
Compare that to a Facebook page, which fails 19 of 23 CI dimensions and doesn't even register a score. You're losing $864/month in referral revenue alone — the Referral Recovery Rate math is unforgiving. See why a dedicated website out-earns social media 4:1 on trust and conversion. Or learn how the Scoring system works to quantify your own site's credibility gap.